Social Media
Activate your fans, don’t just collect them like baseball cards. Jay Baer, Convince & Convert

Social Media Marketing – SMM – refers to the use of social media sites such as Facebook , LinkedIn , Advertise Videos on YouTube, and Advertising on Twitter to engage audiences and promote your business. Companies can utilize the popularity and growth of social media sites to increase their brand visibility online.

A social media marketing strategy usually involves building brand awareness, encouraging a dialogue increasing visibility, unleashing a viral marketing campaign, or selling a product or service.

In a world where your customers visit social bookmarking sites, communicate with others on forums and ask advice from their social network before they purchase a product or service, an active social media management program needs to be part of any company’s marketing mix.

If you properly optimize your social media presence, this tools can bring you a large amount of traffic, enable your audience to easily share information with their peers, gain backlinks that helps you with your SEO efforts by increasing your PR, improve your brand awareness and deliver a return on your investment.

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